One of the biggest questions in establishing a new business forecasting process is the level of detail of the forecast from a product dimension as well as a geography/channel dimension. The third key dimension is time. The process stakeholders in operations usually want to drive all of the forecast dimensions down to the finest level […]
Case Studies – Energy and Utilities
RoadMap has built forecasting models for many different types of companies in energy and utilities: Weekly Demand Forecasting by PADD Region for Gasoline, Aviation Fuel and Diesel Hourly Electric Power Demand Across an ISO Power Grid Daily Futures Contract Prices for Natural Gas, Gasoline Crude Oil and Heating Oil Weather is the major demand determinant in […]
Case Studies – Media and Entertainment
The Media and Entertainment industries are characterized by very simple supply chains and high profit margins. RoadMap has built forecasting models for many different types of companies in these sectors: Weekly Attendance at Theme Parks Daily Newspaper Sales by Newsstand Weekly DVD Sales by Title by Store Monthly TV Station Revenue by Advertiser Class
Case Studies – Consumer Electronics
No industry in the world is as exciting as, or more difficult to forecast than consumer electronics, where waves of better, faster and cheaper products flood the marketplace every six months. RoadMap’s technology planning software was developed in concert with industry leaders such as Dell Computers, General Electric and Samsung. As with the Life Sciences […]
Case Studies – Consumer Packaged Goods
RoadMap has worked with more than 10 of the largest consumer packaged goods companies in sales forecasting and marketing mix analysis. RoadMap software can track and plan baseline and incremental volume due to promotion from both POS scanner data and factory shipments. Much of RoadMap’s proprietary forecasting technology was developed in the response to the […]
Case Studies – Life Sciences
RoadMap’s first clients were in the Life Sciences industry. More than 10 of the Top 25 Pharmaceutical companies have implemented RoadMap solutions for: Sales and Operations Planning Strategic Forecasting Patient Persistency Models Patient Adherence Analytics Sampling Analysis Promotion Analysis Patient Website ROI RoadMap software can analyze models of RX data by patient. These models can predict patient […]
Predictive Analytics in Life Sciences: Co-Payment Mitigation
Specialty pharmacies have emerged as a strategic distribution channel for pharmaceutical and biotechnology companies, as the dollar share of distribution by this channel will soon reach 40% of the U.S. market. Specialty pharmacies provide a wide variety of services beyond filling an RX. Patient support coordinators assist patients in administration of drugs, coordination of insurance benefits, adherence to therapy […]
