Case studies

Client work · RoadMap Technologies

Outcomes from 30+ years of forecasting work. Numbers and methods included.

Consumer goods

Kraft Foods: trade promotion forecasting

RoadMap GPS replaced sales-driven overrides with statistical baseline forecasting and retailer profit simulation, improving promotional forecast reliability and reducing supply chain disruption during event cycles.

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Life sciences

Genentech: oncology and specialty therapy planning

RoadMap GPS unified short-term demand forecasts (0-24 months) with long-range supply plans (3-10 years) across oncology, neurology, and transplant portfolios, reducing inventory imbalances and improving capital allocation.

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Healthcare

Johnson & Johnson: Gross-to-Net reconciliation

RoadMap GPS embedded GTN modeling into the demand forecasting workflow across retail, hospital, specialty, and government channels, reducing GTN leakage and giving leadership a single source of truth across supply chain and finance.

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Consumer electronics and retail

Samsung x Best Buy: retail replenishment

RoadMap GPS anchored Samsung factory shipment forecasts in Best Buy POS consumption data via CPFR, reducing stockouts during promotional windows and improving inventory turns in high-velocity categories.

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Consumer electronics

Dell, GE, and Samsung: forecasting in consumer electronics

RoadMap’s phase-in/phase-out and price compression forecasting, built in collaboration with Dell, GE, and Samsung, gave consumer electronics planners structured control over rapid product lifecycle transitions.

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